Marketingsherpa Blog » Adam T. Sutton http://sherpablog.marketingsherpa.com Tue, 07 Feb 2012 08:01:49 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Email Marketing: Avoid the pitfalls of a direct-mail mindset http://sherpablog.marketingsherpa.com/email-marketing/avoid-direct-mail-mindset/ http://sherpablog.marketingsherpa.com/email-marketing/avoid-direct-mail-mindset/#comments Tue, 07 Feb 2012 08:01:49 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9397 http://sherpablog.marketingsherpa.com/email-marketing/avoid-direct-mail-mindset/feed/ 1 Marketing Analytics: What the heck is ‘cross-channel management?’ http://sherpablog.marketingsherpa.com/marketing/database-integration/ http://sherpablog.marketingsherpa.com/marketing/database-integration/#comments Tue, 24 Jan 2012 08:01:28 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9325 http://sherpablog.marketingsherpa.com/marketing/database-integration/feed/ 1 Email Research: Top 3 tactics to grow your list http://sherpablog.marketingsherpa.com/email-marketing/top-list-growth-tactics/ http://sherpablog.marketingsherpa.com/email-marketing/top-list-growth-tactics/#comments Tue, 17 Jan 2012 08:01:53 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9292 http://sherpablog.marketingsherpa.com/email-marketing/top-list-growth-tactics/feed/ 3 Trigger Happy: Why emails are the magic bullets of marketing automation and shopping cart recovery http://sherpablog.marketingsherpa.com/email-marketing/triggered-emails-automation/ http://sherpablog.marketingsherpa.com/email-marketing/triggered-emails-automation/#comments Tue, 10 Jan 2012 08:01:36 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9255 http://sherpablog.marketingsherpa.com/email-marketing/triggered-emails-automation/feed/ 3 Content Marketing: Web-based tool to help email marketers http://sherpablog.marketingsherpa.com/b2b-marketing/web-based-tool-content-marketing/ http://sherpablog.marketingsherpa.com/b2b-marketing/web-based-tool-content-marketing/#comments Tue, 03 Jan 2012 08:01:43 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9217 http://sherpablog.marketingsherpa.com/b2b-marketing/web-based-tool-content-marketing/feed/ 0 Content Marketing: Statistics are not engaging stories http://sherpablog.marketingsherpa.com/marketing/stories-give-data-value/ http://sherpablog.marketingsherpa.com/marketing/stories-give-data-value/#comments Tue, 20 Dec 2011 08:01:17 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9145 http://sherpablog.marketingsherpa.com/marketing/stories-give-data-value/feed/ 3 Content Marketing: Case studies are stories — so be a storyteller http://sherpablog.marketingsherpa.com/copywriting/be-a-case-study-storyteller/ http://sherpablog.marketingsherpa.com/copywriting/be-a-case-study-storyteller/#comments Tue, 13 Dec 2011 08:01:20 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9107 http://sherpablog.marketingsherpa.com/copywriting/be-a-case-study-storyteller/feed/ 4 Email Research: The 5 best email variables to test http://sherpablog.marketingsherpa.com/email-marketing/email-marketing-testing-variables/ http://sherpablog.marketingsherpa.com/email-marketing/email-marketing-testing-variables/#comments Tue, 29 Nov 2011 08:01:39 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=8953 http://sherpablog.marketingsherpa.com/email-marketing/email-marketing-testing-variables/feed/ 2 Social Media Marketing: Analytics are free and plentiful, so use them http://sherpablog.marketingsherpa.com/social-networking-evangelism-community/social-marketing-analytics-free/ http://sherpablog.marketingsherpa.com/social-networking-evangelism-community/social-marketing-analytics-free/#comments Tue, 15 Nov 2011 08:01:22 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=8876 http://sherpablog.marketingsherpa.com/social-networking-evangelism-community/social-marketing-analytics-free/feed/ 6 Search Marketing: Optimize social media, images, video and everything else http://sherpablog.marketingsherpa.com/search-marketing/universal-search-marketing/ http://sherpablog.marketingsherpa.com/search-marketing/universal-search-marketing/#comments Tue, 08 Nov 2011 08:01:38 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=8834 http://sherpablog.marketingsherpa.com/search-marketing/universal-search-marketing/feed/ 6