Marketingsherpa Blog » Copywriting http://sherpablog.marketingsherpa.com Tue, 07 Feb 2012 08:01:49 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Content Marketing: Case studies are stories — so be a storyteller http://sherpablog.marketingsherpa.com/copywriting/be-a-case-study-storyteller/ http://sherpablog.marketingsherpa.com/copywriting/be-a-case-study-storyteller/#comments Tue, 13 Dec 2011 08:01:20 +0000 Adam T. Sutton http://sherpablog.marketingsherpa.com/?p=9107 http://sherpablog.marketingsherpa.com/copywriting/be-a-case-study-storyteller/feed/ 4 Content Marketing: Should you lure a journalist over to the “dark side?” http://sherpablog.marketingsherpa.com/copywriting/content-marketing-should-you-lure-a-journalist-over-to-the-dark-side/ http://sherpablog.marketingsherpa.com/copywriting/content-marketing-should-you-lure-a-journalist-over-to-the-dark-side/#comments Thu, 24 Feb 2011 08:01:19 +0000 David Kirkpatrick http://sherpablog.marketingsherpa.com/?p=7178 http://sherpablog.marketingsherpa.com/copywriting/content-marketing-should-you-lure-a-journalist-over-to-the-dark-side/feed/ 4 Brands Gone Wild http://sherpablog.marketingsherpa.com/copywriting/brands-gone-wild/ http://sherpablog.marketingsherpa.com/copywriting/brands-gone-wild/#comments Wed, 19 Nov 2008 07:08:24 +0000 Chris Heine http://sherpablog.marketingsherpa.com/?p=184 http://sherpablog.marketingsherpa.com/copywriting/brands-gone-wild/feed/ 0 Treat Halloween Like a Shopping Mini-Season in Email http://sherpablog.marketingsherpa.com/consumer-marketing/contentbiz/don%e2%80%99t-scare-from-pushing-halloween-in-email/ http://sherpablog.marketingsherpa.com/consumer-marketing/contentbiz/don%e2%80%99t-scare-from-pushing-halloween-in-email/#comments Wed, 24 Sep 2008 05:36:50 +0000 Chris Heine http://marketingsherpablog.com/?p=67 http://sherpablog.marketingsherpa.com/consumer-marketing/contentbiz/don%e2%80%99t-scare-from-pushing-halloween-in-email/feed/ 0 How to Write Copy in Marketing-speak http://sherpablog.marketingsherpa.com/copywriting/how-to-write-copy-in-marketing-speak/ http://sherpablog.marketingsherpa.com/copywriting/how-to-write-copy-in-marketing-speak/#comments Mon, 07 Jul 2008 18:31:23 +0000 Adam T. Sutton http://marketingsherpablog.com/?p=34 http://sherpablog.marketingsherpa.com/copywriting/how-to-write-copy-in-marketing-speak/feed/ 0