MarketingSherpa Blog

Monitoring Web chatter about your brand can be a challenge. We’ve written at least one article on monitoring social media to protect your reputation. The task can be expensive or time consuming–but it doesn’t have to be.

You can take a quick, free look at what the Web thinks about your brand with HowSociable?. The site is incredibly useful and easy to use. It doesn’t require any registration, usernames or passwords. You can even look at what people are saying about your competition.

Simply type in a phrase and see the number of times it’s mentioned on 22 social media portals. All the biggest players are there–Facebook, MySpace, Twitter, Technorati, YouTube.  

Not only do you get the number of times your brand is mentioned, you also get the links to where your brand is mentioned. That’s so cool! Find out what people across the Web are saying about your company from one spot.

About Adam T. Sutton

Adam T. Sutton, Senior Reporter, MarketingSherpa
Adam generates content for MarketingSherpa's Email and Inbound Marketing newsletters. His years of experience in interviewing marketers and conveying their insights has spanned topics such as search marketing, social media marketing, ecommerce, email and more. Adam previously powered the content behind MarketingSherpa's Search and Consumer-marketing newsletters and carries that experience into his new role. Today, in addition to writing articles, he contributes content to the MarketingExperiments and MarketingSherpa blogs, as well as MECLABS webinars, workshops and summits.

Prior to joining MarketingSherpa, Adam was the Managing Editor at the Mequoda group. There he created content and promotions for the company's daily email newsletter and managed its schedule.

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Categories: Marketing, Research And Measurement, Social Networking Evangelism Community, Viral Marketing Tags: free tools, reputation management, social media