MarketingSherpa Blog

Thanks entirely to your ceaseless nudging emails (you all know who you are), I asked our Web Tech Christian Vanek to switch priorities this week to bring you an RSS-feed.

If you don’t know what an RSS-feed is, please keep reading…. However if you’re one of the RSS-cognoscenti, and you’d like to add our feed to your reader, here’s the XML URL you should cut and paste:

http://www.marketingsherpa.com/rss/msherpa_rss.rss

For RSS-newbies: if you click on the link above, all you’ll see is a blank screen. To make it work, you need to install a reader on your computer. It’s quick, it’s easy, and many readers are entirely complimentary.

There are close to 100 readers out there (which I find a little confusing.) Three of my favorites are at:
http://www.pluck.com
http://www.newsgator.com
http://reader.rocketinfo.com/desktop/

When you have a reader, it means every time you see a little “XML” or “RSS” or “Syndic8” icon on a blog or news site you like, you can click on it and thereafter have that site’s hotlinked headlines sent automatically to a special reader in-box on your computer. Plus, there’s no junk email (yet anyway.)

You can also use handy tools to add RSS feeds to appear on your own Web site or intranet. So, you could add our headlines to your site very easily. One place that helps with that is http://www.feedroll.com

If you’d like more info about RSS in general and/or to see some screenshots what readers look like, you can check out the handy article our MarketingSherpa Editor wrote earlier this year:
http://www.marketingsherpa.com/sample.cfm?contentID=2606
(Open access)

Thanks for your support (and your nudges.)

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