MarketingSherpa Blog

Most people in the real estate vertical know that RE/MAX is a top buyer when it comes to television ads. The company spends more than $1 billion annually promoting brand awareness through many channels, including television. Read more…

Here’s a handy tool for real estate marketers. Walk Score™, launched in July 2007, allows users to type in an address and discover what amenities – as in restaurants, grocery stores, bars, retail shops, libraries, movie theaters – are located within walking distance. Read more…

Realtors are facing tough times, but they’re not giving up. Some are discovering innovative ways to market themselves and their properties. Read more…