Anne Holland

New Site Colors Nailed Down (At Last) — 'Manila Folder' Won

March 5th, 2007

Wow — loads of you wrote in letters of support and advice in response to my blog last week about the agony of choosing new site colors. Thanks so much!

Finally, after a quick live test of ‘Dark Gold’ (I adored it; pretty much everyone else in the Sherpa universe complained vociferously), we ended up with the color scheme I fondly call ‘Manila Folder.’ It’s calm, warm and professional. Or at least I think so.

So, we’re sticking with Manila Folder for good. Period. End of discussion.

Except, of course, because on the Web, the discussion never really ends. Got feedback, color choice tales of your own, or other ideas to improve our new site?

On a completely unrelated note:

I would like to apologize to the 60+ Sherpa readers who waitlisted themselves for Sherpa Email Summit tickets. Despite adding 30% more capacity than last year, we just didn’t have enough room for everyone who wanted to attend.

Which means our Events Director Aimee Croke is touring larger facilities in Miami this week looking for a bigger space for Email Summit 2008. (She’s gloriously pregnant, so her progression through the city’s conference centers is rather like that of an ocean liner majestically entering a tropical bay.)

In the meantime, she has asked me to warn you that the room capacity for our upcoming May 7-8th Summit in New York City is *only* 220 seats, including speakers. Which is tight indeed.

The New York Summit in May focuses solely on the topic of selling online subscriptions. Case Study speakers include TheStreet.com, Blockbuster, NASCAR.com, Books24x7 and Symantec.

If you’re considering attending, please reserve tickets as soon as possible to ensure you get a seat. Sherpa’s Subscriptions Summit sold out for the past six years in a row, so you can see why Aimee is concerned. You’ll find the 2007 agenda and info at:
http://www.sherpastore.com/selling-subscriptions.html?1150

Categories: Uncategorized Tags:



We no longer accept comments on the MarketingSherpa blog, but we'd love to hear what you've learned about customer-first marketing. Send us a Letter to the Editor to share your story.