Anne Holland

MarketingSherpa Wins Tenagra Award!

September 7th, 2001

We won! MarketingSherpa just won this year’s Tenagra Award for “Best Publication Focused on Internet Marketing.” (We tied eMarketer for it. Wow. eMarketer. They rock.) Prior winners include Iconocast, ClickZ, Nua and Industry Standard.

I couldn’t make it down to Houston to accept, but Sherpa Expert Board Member Don Skarzenski who is attending the show graciously agreed to accept the award on our behalf. Here’s my little speech which he read to the crowd:

“Almost 1,000 Internet marketing and advertising professionals from companies as disparate as Oil of Olay and Amsoil Motor Oil, have helped create MarketingSherpa by allowing us to share their marketing stories and secrets with the rest of the world.

Every week we call about a dozen marketers and ask, “What’s really working for you online?” Their honest answers have made valuable reading — and I’m not sure we deserve much credit for that beyond pestering folks with phone calls!

As you probably know, it’s been a very tough year for everyone in online publishing. Particularly those serving the marketing field. An award like this one means a great deal to us at Sherpa. It says, “Stick it out!” And we will.

Thank you.”

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