Baltex launches second annual interactive swimwear fashion show
January 31st, 2002
Got the mid-winter doldrums? Today Baltex launches their second annual interactive swimwear fashion show. At first I was psyched because I thought that meant you could alter the model to be your own body type and actually see if the suits would look ok on, without having to endure the agonies of store changing rooms. But no, “interactive” just means you can click on the models as they walk by and be taken to an ecommerce site, purchase the suit, and then return to the show again. Well, hey, that’s still kinda cool.
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