ActiveBuddy has a Web site with excellent press contacts
I’m always whining about the lousy press contacts that most company’s sites have, so it’s nice to report when somebody does it right. ActiveBuddy’s press contacts are available both from their online press room and from their Contact Us page, both of which are on the main nav bar and just one click away from the home page.
Wait, there’s more. ActiveBuddy gives three different press contacts: One in New York for East Coast time zone reporters, one in Silicon Valley for West Coast time zone reporters, and one in marketing as a back-up. And if I don’t feel like calling any of these direct line phone numbers, I can email their PR address or use their handy online form. I went for the form just to see what it was like (too many questions and it didn’t ask what my deadline or time zone was).
Here’s the best part: After I submitted the form, instead of sending me a routine “thanks, we’ll get back to you” form letter via email, the form email letter ActiveBuddy sent started out by saying “If you’re on deadline, here are phone numbers for quick response” and then reiterated those phone contacts on both coasts again.
Very well done. Now, if only they would stop stripping out press contacts from releases when they post them on their site; everybody does that and it drives me crazy! If I print out or copy and paste a release from your site to my notes, there’s zero contact info if I have questions. Why? why? why is this the standard set-up? Ok, so I’ve lapsed into whining again. 🙂
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