Survey of 1,000 CEOs has fascinating and scary results
July 11th, 2002
Cool link if you’re interested in how the Internet’s affected customer relations and expectations. CEO Express just released the results of a survey of 1,000 CEOs with fascinating results to questions such as how is the Internet affecting customers’ savvyness about pricing? One scary result, about 10% of CEOs said they “were not sure” if customer loyalty is important for their business. If more CEOs came from a marketing background that answer would have been a 100% “Darn Yes!”
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