Office Politics Pre-Budget Meeting: Make a “Mind Map”
December 16th, 2008
During my quest to find best practices about how marketers should defend their 2009 marketing budgets, I came across some useful information that didn’t make it into the special report.
Franke James, editor and founder of Office-Politics.com, contributed the idea of making a “mind map.” Her advice is to take out a piece of paper pre-budget meeting and map out the relationship between you and key decision makers (the people who will be in the budget meeting). Read more…
