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Posts Tagged ‘CPL’

Need Clients? Offer Relevant Online Resource for Targets

December 4th, 2008

Is this marketing genius? Pontiflex, the self-dubbed first open and transparent cost-per-lead (CPL) market, yesterday announced the revealing of a free Online Advertising ROI Calculator.

It allows online advertisers and marketers (Pontiflex’s target audience) to compare the costs of online advertising campaigns based on CPM, CPC, and CPL pricing models.

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