Global Search: Google’s Domination Has Some Gaps
May 9th, 2008
Google’s hegemony over the worldwide search market is undeniable. Consider the recent report from comScore that estimated Google’s share of the European search market at 79.2%. I think “dominant” is an apt description.
But the more interesting data point from this report is who came in third for European searches: Yandex, the Russian search portal. It bested Yahoo! and MSN to crack the top three, based on its strong pull in Russia and Eastern Europe, where English is less widely spoken than in other parts of Europe.