‘Tis the Season for Special Opt-outs!
December 10th, 2008
Granted this is just one consumer’s complaint, but it’s something to think about. A consumer named “Rob” recently was quoted in a Consumerist post about how Amazon ruined his wife’s surprise Christmas gift this year by sending email recommendations about the present after he purchased it.
His wife actually saw a subject line referring to the surprise gift (a TomTom GPS) on the couple’s shared Google homepage enabled with an iGoogle email widget showing recent emails.
