MarketingSherpa Summits: Pick a city for a chance to win a ticket
Location, location, location. No, I’m not talking about real estate, I’m talking about event marketing.
The location of conferences, summits, conventions and user groups is critical to their success. People don’t just go to events to network and learn how to do their jobs better, they want to go to a city they would really want to visit on vacation, like Orlando, or Denver, or Washington, D.C.
Or at least that’s how it used to be. Now, everything has changed. Event attendees are no longer looking for flashy cities, they’re looking for budget-friendly destinations. Reasonable flights. Inexpensive hotel rooms. Goodbye New York City, professionals want to head to cities like St. Louis and Nashville for their industry events.
Here’s the thing. I don’t know which of the above statements is true. We were debating this very challenge, perhaps a similar challenge you’ve faced when planning your own events, in our latest event team meeting.
Share your opinion for a chance to win a $1,695 marketing summit ticket
So, we thought we’d start with a little unscientific, qualitative research. Simply put, which city or cities would be most appealing to you for a future marketing event? Let us know from the list below for your chance to win a ticket to a future MarketingSherpa Summit, such as B2B Summit in San Francisco or Boston, Email Summit in Las Vegas, or, well, you tell us….
(and if there are any cities we’re missing, feel free to let us know in the comments section below)
***UPDATE***
Congratulations to Carol Reid, Owner/Marketing Consultant, Carol Reid Marketing, winner of a free ticket to a MECLABS summit. She has chosen the upcoming B2B Summit in San Francisco.
Related Resources:
Event Marketing: Regional customer forums improve field events attendance rate by 150%
Never Pull Sofa Duty Again: Stop guessing what your audience wants and start asking
Marketing Intelligence: 3 ways to better serve your customers (and your bottom line)
The Indefensible Blog Post: Actually, the old rules of marketing are pretty good
