Adam T. Sutton

Holiday Retailers Getting into Christmas Spirit Already?

September 24th, 2008

Monday was the first day of fall. The weather has turned noticeably colder in Rhode Island. Yup, it’s time to wave good bye to summer and say hello to…Santa?

The Associated Press is reporting that Macy’s and Target are getting into the holiday spirit—about two weeks before October. The Consumerist has an image of a Target Christmas countdown clock.

It’s almost too cliché to mention—retailers put up holiday decorations well before Christmas every year—but doesn’t this seem extra early?

Maybe the shaky economy has retailers wishing for the warmth of the holidays.

Adam T. Sutton

About Adam T. Sutton

Adam T. Sutton, Senior Reporter, MarketingSherpa
Adam generates content for MarketingSherpa's Email and Inbound Marketing newsletters. His years of experience in interviewing marketers and conveying their insights has spanned topics such as search marketing, social media marketing, ecommerce, email and more. Adam previously powered the content behind MarketingSherpa's Search and Consumer-marketing newsletters and carries that experience into his new role. Today, in addition to writing articles, he contributes content to the MarketingExperiments and MarketingSherpa blogs, as well as MECLABS webinars, workshops and summits.

Prior to joining MarketingSherpa, Adam was the Managing Editor at the Mequoda group. There he created content and promotions for the company's daily email newsletter and managed its schedule.

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